Aqua Leisure entered the Stand Up Paddleboard or SUP market with a line of functional but entry level items in 2022. For the 2023 selling season we wanted to elevate the product offering which high end innovative and feature rich boards.
A key part of that process is storage and transport. Getting your brand new high end paddle board to the lake or river with all of the parts that you need. While being comfortable, secure, and hopefully look good doing it.
The Halcyon aqua pro line has an existing simple style guide to inform the color and graphic choices for this item.
Reviewing key competitive SUP bags.
Initial Concept for the backpack. With open panels on the sides to allow fins to extend and airflow.
Very first prototype sample.
Major innovation with the later samples was the open door style zipper. This allows the user to roll the paddle board in easily rather than needing to lift and drop it in.
Final drawings to produce.
Key Features shown in a product rendering when showing the final concept to product stakeholders.
Triangular design allows for 3 open storage areas on the vertexes. Used to store the paddles, pump or other large items that could be added to the bag.
